Thursday, October 23, 2008

From Kitchen to Market

Simply Outragious Pomegranate Vinegar - Interview with Jodi Spindel

Ever wonder how to successfully take a product that you've created in your home and introduce it into the local, regional, and national marketplace?

Well, you want to tune in for this show with my guest Jodi Spindel of Spindel Farms and creator of Simply Outragious Pomegranate Vinegar.

Spindel Farms has been providing its unique blend of Simply Outrageous Pomegranate Vinegar since 1994. In that time it has amassed a loyal following of people who love and use it because of its healthy ingredients, its versatility, but mostly because it tastes so good!

The concept for Jodi's company was started in 1994 in Southern California. Her prolific pomegranate trees and love for cooking inspired the creation of her first product, Simply Outrageous Pomegranate Vinegar.

Originally bottled and given only as gifts, Jodi entered Simply Outrageous Pomegranate Vinegar in The Ventura County Fair in 2003 and took a first prize. The award motivated her to consider a commercial venture.

In 2006, Jodi formed a partnership with Nancy Phillips, friend and fan of the product. Their partnership has created a passionate desire to enrich the kitchens of those who love and appreciate vinegar, pomegranates and good food!

GIVEAWAY ALERT: Jodi is giving away a sample of her product,
SIMPLY OUTRAGEOUS Pomegranate Vinegar

Be sure to leave your comment for a chance to win!

Also, as an EXTRA BONUS... you'll hear from The PackagingDiva herself, JoAnn Hines. She has been invited to speak on packaging issues around the word (including the White House twice) and showcased on NBC to discuss Packaging "Wrap Rage" and her columns about packaging are syndicated around the globe. Joann shares how important proper packaging is for the success of your product, establishing your brand and the latest trends.

Did you know that the average shopper only looks at your product for approximately 2 secs?!

You definitely want to hear what The Packaging Diva has to say about making your product more appealing to the consumer and profitable in the marketplace.


  1. Oh this vinegar sounds interesting.Pick me! :P

  2. Yum I love pomegranate and vinegar! I want. I want!!

  3. Oh wow, this sounds like a new "taste sensation". I'm eager to try it.

  4. I loved hearing about the evolution of a small company from home recipe to manufacturing to *packaging*. Great combination of guests and thanks for taking questions from the listeners :-)!